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Sponsorship deal for Bury FC to end

Date published: 10 February 2011

Bury Council is to end its sponsorship of Bury FC.

The council signed a three-year sponsorship deal in 2009, which will now finish at the end of the 2011/12 football season.

In return for financial help, the club has supported the council’s aims of taking sport into the community and promoting healthier lifestyles.

This includes training and coaching for local clubs, free tickets to home matches for youngsters, and encouraging locals to take up sport, particularly girls, ethnic minorities and disabled people.

Over the last year the Community Trust, set up by Bury FC, has seen more than 42,000 people who have benefited from a range of football related activities and various other sports projects.

As a result of its efforts over the life of the sponsorship, Bury Football Club has developed into a nationally acclaimed community club.

Councillor Bob Bibby, leader of the council, said: “We’ve been delighted to sponsor the Shakers over the years, and it’s been a good deal for both sides.
“However, times are incredibly tough and we have to find enormous budget savings, not only this year but for the next four years.

“The club has developed into a very impressive community club and is making great progress and is once more in a strong position to challenge for promotion to Division One. We wish the Shakers every success in the future.”

The chairman of Bury FC, Brian Fenton, commented: “Bury Football Club is delighted that Bury Council is continuing its sponsorship for another 12 months. Our long term relationship has helped to keep alive the existence of our town’s football club which has been in our community for 126 years.

“While we appreciate the difficult times we are living in at present, the club and the council have vowed to continue to help members of our community to be able to come and enjoy the family atmosphere that the club offers to its supporters by giving more than 500 free tickets per game to the community.

“In total the Community Trust has engaged with more than 140,000 people over the period of this programme, which has been instrumental in working with hard to reach groups, women and other key BME groups, a fact the club takes great pride in.

“The club will endeavour to continue the hard work put in over the past eight years between ourselves and the council to the benefit of the borough.”